industrial-labels

Industrial Label Solutions: Information That Helps Protect Users

Industrial products are designed to perform industrial grade tasks. Consequently, they often deliver more efficacy than products that are designed for commercial or residential grade applications. However, along with the products’ increased power often comes elements of danger that the products’ end users should be aware of upfront.

One way to help ensure that industrial product users use the products safely is to list key safety information prominently on a product label that remains permanently affixed to the product. To show what we mean, below are five examples of critical information that helps protect industrial product users, and should be considered by any company seeking industrial label solutions for its products.

  1. Toxic Chemical Warnings

Industrial solvents commonly contain chemicals that are hazardous to human health. The Environmental Protection Agency (EPA) has done an excellent job of regulating the use of toxic chemicals in industrial settings, but there are still hazardous chemicals that have yet to appear on the agency’s List of Lists. If your product contains a hazardous chemical whose usage requires special protective measures, identify the chemical on the product label.

  1. Fire Hazard Warning

Most liquids and solids that have a flashpoint, which is the temperature at which a substance combusts. Materials that have a low flashpoint ignite easier than materials that have a high flashpoint. If you market a product that has a flashpoint, indicating the flashpoint on the label can be helpful for preventing fires while the product is used or in the place where it is stored.

  1. Step-by-Step User Guide

If using your product involves performing several steps, listing the steps on the product label has two benefits: It helps ensure that the product is used safely, and it also helps ensure that the product is used correctly, which helps prevent rework. If you have a website that explains how to use the product, including the web address on the label would be a good idea, too.

  1. Drawings That Demonstrate Use

Drawings that demonstrate how to use a product are especially helpful for using products that have moving parts. Showing how the parts move helps the user operate the product without being injured, as it is set in motion. If you have a website that shows the product in use, including the web address on the label would be a good idea, as well.

  1. Disposal Indications

When it’s lifespan is over, can the product be placed in a trashcan or a dumpster? Can it be placed in a recycling bin? Does it need to be placed in a waste trap, where it stays until a waste removal company arrives? When disposing of a product has crucial safety implications, the preferred method of disposal should be spelled out somewhere in the product label.

Need Industrial Label Solutions for Product Safety?

If you sell an industrial product, one of your goals is presumably to make a nice profit. Industrial label solutions that feature critical safety information help you do this by assisting end users with using your product safely, which helps them avoid injuries that could lead to legal settlements.

To explore industrial label solutions for increasing the user safety of your products, please call us today at (262) 790-2740, or use our contact form. We look forward to providing you with stock label solutions or custom label alternatives that meet your specific requirements!

craft beer spirit labels

Craft Brew Labels: Is Your Design Getting the Right Amount of Attention?

A craft brewer is defined by the Brewers Association as an individual or company who produces approximately six barrels or less of a product. They must also be independent. This means a larger, national non-craft producer owns less than 25% of the business. A craft brew is considered to be unique and special because the producers modify traditional methods to create a whole new brew in a limited quantity.

The craft brew label is definitely an eye catcher to the consumer for any company working in this industry. The more special the product looks, the more likely they are to buy it. However, slapping this identifying item on a product bottle is not enough to make the sale. It requires a little consumer-oriented finesse including:

  • The Right Materials
  • A One-of-a-Kind Design
  • An Effective Message

Regardless of how the product is created or where it scores on the one-of-a-kind scale, it must offer an exclusive benefit to the customer. The craft brew label is your opportunity to help the customer notice the benefits of buying your product. In the next section, we have lined out what aspects are most important when creating any craft brew label.

What Makes an Effective Product Marker?

The first thing to remember is the craft brew label should demonstrate how awesome your beer really is to the consumer. The wrong design will come across as boring or dull to each individual who scans the shelf of available craft brews. This market is not about reaching every customer on the planet, but rather about gaining loyal followers who will stand by your products.

Taking time to develop the right craft brew label will make certain each product does not get lost on the shelf. Here are a few design tips for craft brew labels:

  1. Add Creativity to the Branding – An attractive design will stand out on the shelf and is the first decision factor for any customer. Adding tailored information about the ingredients and processes used to create the beer are helpful as well.
  1. Clearly Define the Beer – Every craft brew label should have information regarding the style (lager or ale) and/or the type of beer (Stout, Amber, etc.). Creating a catchy name is definitely good idea for marketing and recognition.
  1. Ensure All Product Labels Are Cohesive –This means each offered item has its own unique label with common brewery elements. A good choice is to use similar colors, images, and fonts to make the brand easy to identify.
  1. Get Professional Design Help – Consider getting assistance from a professional company who understands the packaging and labeling aspects of the beer industry.

When it comes to achieving the perfect craft brew label, it helps to have a company working with you who actually understands this market. Having a design team available to assist with every aspect offers additional benefits. FlexoGraphics has been a dependable provider in the labeling industry for over 30 years. Our design team has abundant experience in generating effective designs. Contact us today to see how we can assist with designing a catchy label to ensure your product doesn’t get lost in the shuffle!

 

fall-wine-labels

Holiday Labels for Foods: Short Run Labels Make Perfect Sense

Major holidays are often celebrated with festive foods. Eggnog, fruitcake, pumpkin pie, and solid chocolate rabbits immediately come to mind. As delicious as holiday foods may be, some of them aren’t found on store shelves year round. Stores commonly start selling seasonal products between 1-2 months before the holiday actually rolls around, and then quickly sell leftover products at a steep discount, when the special occasion passes.

Holiday Labels for Foods

Many holiday foods are easy to identify because they feature the celebratory colors of a season, such as Christmas red and green; feature magical characters that are linked with holidays, such as the Easter Bunny and Santa Claus; and/or use classic holiday decorative elements, such as green holly, spruce, or tinsel.

Moreover, manufacturers of holiday foods have two major concerns when it comes to product labeling: They need a foolproof way to make consumers associate the foods with the holiday in question, and they need the ability to implement the strategy quickly and cost effectively. When it comes to labeling foodstuffs, holiday labels that are ordered as short run labels a perfect solution for many manufacturers. Below are three reasons why.

Short Run Holiday Labels

Short run holiday labels are labels produced in small batches that feature the seasonal design the client desires. Sometimes, ordering short run labels is referred to as “on-demand printing”, because the labels you receive are literally printed as you “demand” or need them.

Technically, this printing discipline makes it possible to use all of the labels you need, with not one label leftover. In terms of supply and demand, ordering labels doesn’t get more economical than this.

Options for Short Run Labels

When you order short run labels, you’ll need to make some technical decisions about their features. For example, do you want a paper label or a synthetic label? Do you need a permanent label whose strong adhesive makes it tough to remove, or do you need a temporary label that stays in place but can be peeled away without much effort? How large should the label be in relation to the food container? What essential information should the label feature?

These are just some of the questions you’ll need to answer to ensure that you get the right short run labels for your requirements. Your label supplier can help you address additional questions.

Selecting the Right Labels

If you’re in the market for holiday labels for foods, don’t feel bad if you haven’t answered all of the questions above, or other questions that pertain to the labels you need. That’s what Flexo-Graphics is here for. We’ll guide you through each step of the label selection process to ensure that you receive the right labels for your wants and needs.

To schedule a free review of your holiday food label requirements, give us a call today at (262) 790-2740, or use the contact form on our website. We look forward to learning about your holiday labeling plans and helping you achieve them!

Contract Packaging Labels: Are Your Products Sending the Right Message?

Contract packaging is often used by a company to eliminate the additional costs of managing a facility for this part of product sales and marketing. It allows materials inventory, processing costs, and other aspects to be handled by someone who specializes in either the entire packaging of certain goods such as consumer electronics or to handle a specific component of the container. An example is the cardboard inserts you see in the product or the container itself. Contract packaging helps companies in four core areas:

  1. Packaging Expertise
  2. Available Resources
  3. Production Flexibility
  4. Costing Management

While your company might excel in these areas for a product, it is often hard to manage every aspect including how it is labeled. Due to this fact, a number of companies rely on this service to ensure they have high quality, secure, and properly labeled packaging for each good they shelf. Contract packaging labels are an essential part of this endeavor. Having the right labels available with a catching design, adds the final touch to products as they enter the consumer market.

Why is a Dependable Manufacturer Important?

Relying on a contract manufacturer allows the focus to remain on core skills such as product development or marketing. A manufacturer for contract packaging labels is able to help in keeping overhead low as well as reduce the need to have more production plants. Outside manufacturers provide resources that would otherwise be expensive to invest in and labels are no exception. As your partner in production and distribution, they are able to use their time and resources to perform research in these areas:

  • Materials Procurement
  • Process Management
  • Production Techniques
  • Inventory Management
  • Label Distribution

Additionally, the choice to have an experienced provider ensures the best choices are made from design to printing. As a packaging manufacturer, you need a dependable label partner to create the required custom designs. One who is able to provide easy to manage, fast quotes for each product is essential to preventing delays. The chosen contract packaging label provider should also be able to offer dependable inventory programs, competitive pricing, and services designed to boost the value of your product.

A few other qualities such as design assistance, years of experience, and the most dependable techniques are equally important when partnering with a provider. An experienced manufacturer provides access to processes and materials that would otherwise be costly to manage within the company. They offer a team of professionals who have worked in this area of business for many years. This is beneficial when you need help choosing the best materials or for designing a label to ensure it catches the consumers attention.

Here at FlexoGraphics, we know the label is the first thing a customer will see when viewing a product. Whether you are a contract manufacturer or a company looking to properly display these items, we can help you with the entire product from contract packaging label design to final production. Our team is able to make recommendations regarding materials, processes, and designs to ensure you get the right message placed on each product you sell.

Beer Label Solutions: What Information Should Craft Beer Labels Contain?

When consumers scan a beer label before they make a purchase, there are certain types of information they expect to see. Some of the information is considered essential from a regulatory standpoint, while other information is considered “important” to prospective buyers based on what it reveals about the finer aspects of the beverage.

Below, we look at several types of both essential information and important information that should be considered when creating beer label solutions. Depending on the target audience of a brewery, other types of information may need to be presented, too. All decisions regarding product information can be made with the help of a beer label solutions provider.

Essential Beer Label Information

When it comes to labeling beer, different states and countries have different informational requirements. But there are some types of information that are required — or at least desirable — in almost all situations. Most brewers and consumers regard the following types of label information to be essential.

  • Brand and sub brand (Miller High Life, for example)
  • Government warning about alcohol consumption
  • Volume of container (12 FL. OZ. 355 mL, for example)
  • Expiration date of beverage
  • Official name of brewing company (Miller Brewing Co., Milwaukee, WI, for example)

These pieces of information provide consumers with a basic insight into what they’re purchasing. However, much of the information above is so longstanding and ubiquitous that many beer buyers don’t take time to read it. Instead, they focus on information that they consider most important from a consumer perspective. Let’s take a look at this information.

Important Information

There are some types of important information that beer label solutions do well to advertise, even when the advertisement isn’t required by law. Often, it’s this type of information that most drives the purchase. Below are six examples of important information that beer lovers look for when making an in-store purchase.

  • Serving Facts (such as calories, carbs, protein, etc.)
  • Organic / natural formulation
  • Gluten-free formulation
  • Special ingredients (such as spices, fruit juice, coffee, etc.)
  • Date brewery was established
  • Suggested food pairings with beverage

In terms of meeting sales targets, including information that beer drinkers consider important is likely to drive more sales than listing essential information alone. If you need beer label solutions that contain both types of information, Flexo-Graphics can provide the labels you need, which feature the information in a way that doesn’t detract from visual brand appeal.

Contact Us Today

Helping beer brewers and wine makers label their products to achieve compliance and brand appeal is one of our longstanding specialties. Whether you operate a large brewery, a microbrewery, or a brewery that’s positioned something in-between, we can provide beer label solutions that present all essential and important information about your beverages.

To schedule a free review of your brewery’s labeling needs, please call us today at (262) 790-2740, or use the contact form on our business website. We look forward to helping you arrive at label solutions that are the best fit for your fine beverages, now and in the future.