quick-turn-labels

Quick Turn Labels: Get What You Need Without the Fuss

Custom labels are a great way to add a unique edge to your product, but what if you do not need large amounts at one time or the branding objectives change frequently? In this situation, ordering a large count for a single design could be a costly endeavor. Another option is to use quick turn labels, which makes it possible to order small amounts with faster turnaround. A quick turn label consists of a custom design, typically has no minimum print count, and can be delivered in only a few days.

With this option, the investment cost is lower and it is easier to make changes to the design as marketing needs transform. A good example is when you are running a month-long promotion where a certain custom brand is needed for a defined product count. A specific count will be required for a promotion where the merchandise needs to reach the shelf quickly. Quick turn labels make it possible to acquire a custom design for a small product count to ensure your promotion is a success.

A Few Benefits of Quick Runs

Whether you need 50 or 500, this option is ideal for making it happen in as little time as possible. For many providers, the minimum count is set too high for a small promotional change or products where the labels change just as frequently as the seasons. Quick turn labels eliminate these hassles by allowing you to set the count and still gain the custom design. Having the ability to quickly obtain a set of labels has many benefits including the ability to control the printing count. The ability to control what is being ordered also provides these advantages to any business;

  • Lower Printing & Labeling Costs
  • Inventory Waste Reduction
  • Faster Label Delivery
  • Accurate Label Content
  • Improved Turnaround
  • Increased Design Flexibility

While large print runs have advantages when the label design does not frequently change, they do not support merchandising environments where branding twists and turns. For example, short orders might be necessary for special products that have a limited count. Promotions, limited quantities, and rebranding can all benefit from quick turn labels.

This marketing choice makes it easier to use more than one design for a single product. A good example of this would be the large-scale Coke promotion with the names on the bottle label. In this instance a higher count was necessary, but the same rings true for smaller promotional events. Having unique, varying labels for a product also entices customers to collect them all and this increases sales. Here are a few additional reasons for using quick turn labels to market your brand:

  • Less of a Commitment
  • Alleviates Time Restraints
  • Does Not Jeopardize Quality
  • Quantities Remain Exact
  • Easier to Change Design
  • Simple Solution for Custom Labels

Whatever the purpose, quick turn labels are always worth the consideration. Sometimes referred to as short runs, this option offers a fast and easy way to get a custom designed label on your product. The team at Flexo-Graphics is here to help you get the right labeling solution for your specific promotional needs. Give us a call today to learn more!

foil-wine-label

Wine Foil Labels Keep the Focus on Your Product

How a wine is presented on any retail shelf is a critical factor in grabbing the attention of potential buyers. The label must convey all the necessary information, but it also must be unique and stand out. Custom labels are the easiest way to show the world how unique and luxurious your product truly is. With so many options today, most businesses need to go the extra mile to beat out the competition. There are abundant choices when it comes to presenting any bottle of wine and while this part might seem trivial, it is the most important marketing aspect.

A wine label is the first thing a potential buyer sees, making it important to use the right materials, design, and branding information. Custom designs make the product seem more luxurious or unique and help customers to easily identify your brand when perusing the shelf. A wine label essentially tells a story about the product to each customer. If it does not look unique, then it will get lost in the crowd amidst hundreds or thousands of others. The print provider, materials, and concept will be a large contributor to how far your brand goes.

Make Your Brand Shine

The first purpose of any label is to attract new buyers and help existing ones identify the brand. However, throwing the information on a plain, generic label is not enough. To get noticed, the product identifier must consist of a material that stands out and creates a unique texture. It must also be able to withstand shipping and storage environments. A nice label will do no good if it tears during or is damaged when exposed to certain environmental conditions. Here are a few options for your labeling materials:

  • White Papers
  • Films
  • Foil Papers
  • Kraft Paper
  • Fluorescent Papers

Clear gloss or laminate finishes may be applied to the paper, foil, or film to provide additional protection as well. Some labels are exposed to water such as at weddings or dinners where the bottle is placed on ice. Moisture exposure easily harms the label, unless it is foil or another material that is moisture resistant. Wine foil labels are one option for obtaining a unique texture, a one-of-a-kind design, and protective atmosphere for any product. They offer the following benefits for branding an exquisite, unique beverage:

  • Water Resistant
  • Improved Quality
  • Increased Durability
  • Adds a Unique Look
  • Brand Remains Legible

Wine foil labels can be used to create three-dimensional effects, to add further texture, and to support an eye-catching design. These additional elements offer a new way to support the overall story of your winery or product, as this is something customers truly enjoy. With wine foil labels, it is possible to print on the actual material, adhere a cold foil, or to create an embossing element.. As a leader in product labeling solutions, Flexo-Graphics offers a variety of foil and paper presentation choices. Our team will work with you to determine the best options for getting your wine noticed. Contact us today to learn more about our wine foil label options!

wine labels for wisconsin

Wine Labels for Wisconsin: It’s not Just the Cheese State

When we think of culinary treats from Wisconsin, cheese and beer immediately come to mind. But in recent years, the “cheese state”, with its revered beer breweries, has become increasingly known for a gastronomic delight that pairs well with many cheeses: wine.

For most of our national history, the Northern, Eastern, and Midwestern U.S. haven’t been popular wine destinations for a good reason. Fluctuating seasonal temperatures in these geographies make it hard to achieve the maturation of traditional wine grapes. But advancements in grape breeding have created varieties that grow well in cold climes.

It’s why other states that have cold winters like Wisconsin — such as Missouri and Vermont — have entered a beverage market that’s been largely dominated by California’s Napa Valley region. The next time you peruse a wine section looking for a complex tasting red, take a look at the labeling; you might see wine labels with Wisconsin vineyard scenes printed on them.

Wine Labels for Wisconsin

The challenges of bringing new wine to market start with creating a beverage that tickles taste buds in just the right way — and ideally pairs well with certain foodstuffs to create marketing synergy that bolsters sales. Then comes the need for a bottling solution, which entails the need for a labeling solution.

At first glance, a well-done wine label can seem like a bow atop a gift box — a nice piece of print work that connotes the luxuriousness of the libation behind the cork but seems mainly used for show. In reality, what seems like a final piece of design flair can be a gatekeeper to the purchase of the product.

Wines of a specific variety generally look the same inside the bottle. It’s the label that catches shoppers’ attention — and there are three major attention grabbing elements: the label’s aesthetic design, physical condition, and printed information.

If you’re a Wisconsinite who’s ready to release a great new wine to the world, these are the label areas to focus on when choosing a wine label supplier, along with considering label supply options.

What Flexo-Graphics Offers

At Flexo-Graphics, we grow our business by staying current on label supply needs for emerging markets. Wisconsin wine is one of these markets — a flourishing niche market in the wine industry that grows with each Wisconsin wine tasting.

We ensure that a label contains all FDA required and value-added information, make sure the label has the right adhesive and facestock for shipping and storage conditions, and provide labels that skillfully feature your brand, designs, and important text. In addition, we can supply wine labels for Wisconsin wine in practically any volume you require, on the schedule you need.

Wisconsin has a long tradition of great cheeses and beers. Now wine has entered the culinary equation, too. To learn more about our capabilities and how we can support your product with labels for Wisconsin wine, call us today at (262) 790-2740, or send us an email using our contact form. Let’s toast to your success!

 

 

 

 

 

 

nutraceutical labels wisconsin

Nutraceutical Labels for Wisconsin Suppliers: Find Them Here!

If you watch much TV, you’ve surely seen one: a commercial for a new pharmaceutical that takes a chemically novel approach to curing a health problem, but with a medicine that involves so many potential side effects, you wonder which is worse: the sickness or the cure?

This is one reason why many now prefer to address health issues with a nutraceutical solution, which medicinenet.com defines as, “A food or part of a food that allegedly provides medicinal or health benefits, including the prevention and treatment of disease.”

Nutraceuticals vs. Big Pharma

To be clear, nutraceuticals aren’t designed to replace pharmaceuticals at large. The latter are often designed to deliver a chemically engineered knockout punch to seriousness illnesses — from clinical anxiety to bacterial disease — and are the appropriate measure, in many cases.

However, if your doctor prescribes a pharmaceutical, and you’d like to take a more natural approach to your condition, there’s no harm in asking if you can do a switcheroo, and avoid some of those potentially bothersome side effects.

The medical community and health supplement suppliers are catching on. According to a 2016 report from Transparency Market Research, “The global nutraceuticals market [is expected] to reach US$278.96 billion by the end of 2021 from a valuation of US$165.62 billion in 2014.”

Nutraceutical Labels for Wisconsin

The state of Wisconsin seems tailor-made as a supply source for nutraceuticals. Long known as one of the most unpolluted and “natural” of our 50 states, the rolling, agrarian region seems like a perfect place to find produce that yields solids and aqueous extracts that often comprise nutraceuticals.

The state’s local access to such resources can increase the economic feasibility of becoming a nutraceutical producer and/or supplier there. But right now, about 50% the global nutraceutical market is consolidated in the hands of a few big name suppliers, with BASF SE, Groupe Danone S.A., Royal DSM N.V., and Nestle S.A. leading the corporate pack.

However, as the statistics from Transparency Market Research bear out, the nutraceutical market is expanding — and Wisconsin is one of the areas of growth, based on orders we see coming in for nutraceutical labels for Wisconsin suppliers. This is why we’re reaching out to Wisconsin nutraceutical suppliers — from online retailers, to small brick and mortar upstarts, to multi-department companies — with dynamic labeling solutions for nutraceuticals.

Start Exploring Your Options Today

Our nutraceutical labels for Wisconsin target a geographical sales area, but we custom design each labeling solution for the needs of the customer. Whether you’re a nutraceutical supplier in Wisconsin who needs your first order or labels, or an established supplier who would like to explore if a change in your labeling strategy could help sell your product, we’d like to hear from you.

We produce custom labels that wear well, advertise well, and possess that certain something that makes them uniquely your own. To start exploring your options, call us today at (262) 790-2740, or send us an email through our contact form. We look forward to supporting your products that support good health the natural way!