peel and reseal lidding films

Why Do Consumers Prefer Peel and Reseal Labels?

peel and reseal lidding filmsMany consumers purchase a product without paying much attention to the label it features. However, once they experience the benefits of a certain labeling solution, they may be influenced to purchase the product again instead of a product with a less beneficial label.

One type of labeling solution that helps sell products in this manner is the peel and reseal label, which, as its name describes, can be peeled back to reveal the contents of a container, and then resealed to preserve the product inside for later use. Alternatively, peel and reseal labels can also be implemented to peel away and reveal important information about a product.

Advantages of Peel and Reseal Labels

It seems that peel and reseal labels have been showing up on an increasing variety of products over the past few years. Goods that commonly feature the labels now include: prepackaged cold cuts, prepackaged cheese, over the counter (OTC) medicine, and sanitizing wipes, just to name a few. If your company is considering using peel and reseal labels as a part of its packaging solutions, doing so can provide the following benefits for your valued customers.

 

  1. Product Lifespan

The lifespan of perishable products, such as foodstuffs and sanitizing solutions, is impacted by exposure to the environment outside of the package. As many of us have experienced firsthand, the weaker the seal on a package, the faster its contents deteriorate and become unfit to use. Peel and reseal labels help improve product lifespan by resealing and creating a seal that is as strong as the original one. When properly resealed, the package is practically as good as new.

 

  1. Improved Freshness

Some products, such as dried snack meats and baked goods with heavy preservatives, will remain edible for a long time, even if the package that contains them has a weak seal. However, it may not be such a pleasure to consume them, as they are likely to taste rather stale instead of fresh. Just as they can improve product lifespan by creating an airtight seal when resealed, peel and reseal labels can improve the freshness of certain types of products by the same means.

 

  1. Improved Portability

If you’re like many people who enjoy snacking while on the go, you probably reach for resealable plastic food bags in which to store your treats. If the food were packaged in airtight containers that feature peel and reseal labels, however, this measure would be unnecessary. Instead of spending money on food storage bags to use as snack containers and spending time filling them with edibles, simply use peel and reseal labeled food packaging as containers.

 

  1. Crucial Information

As mentioned above, peel and reseal labels can also be used in the form of information labels. Often, this type of peel and reseal label unfolds several times when the seal is removed, making it easy to present voluminous amounts of information in an efficient manner. As you might expect, this type of label is highly useful for communicating information about products that must be used in a specific manner and/or may cause side effects, such as cosmetics and medicine. Peel and Reseal labels are often used to help print multiple languages on a single product, to help the same product sell across geographic regions with different written languages.

 

Need Peel and Reseal Label Printing?

When deciding how to package a product, choosing the right type of packaging is the top priority, but you also need a way to make the package label advertise your brand in an attractive, eye catching fashion, as well as present essential information about the product. Flexo-Graphics can help you achieve these goals with peel and reseal labels and other types of labels through the management of graphics, color, and print that are applied to your labels.
To find out how we can help your company improve its product labels, give us a call today at (262) 790-2740, or fill out the contact form on our website. We look forward to serving you!

wine-labels-foil-vs-clear

Custom Wine Labels – Choosing Foil or Clear?

Wine labels have become an effective marketing tool, as they often tell a story about the company or item being crafted. In some instances, the design makes the customer feel like they are part of the historical journey. Certain designs can also make them feel like they are getting a higher quality wine. Custom designs are an effective way to reach customers and to get them to choose your product among the astounding number of choices provided these days, but should you choose a foil label or a clear label? Below we examine the differences between the two and outline the pros and cons with either selection.

Pros of a Clear Wine Label

  • Consumers can see the product from the front of the bottle. Nothing blocks the wine.
  • Sometimes it appears as if the print is right on bottle.
  • Since the label is clear, you can use the wine color as part of your label design.

Cons of a Clear Wine Label

  • Adhesive can yellow over time.
  • Adhesive can whiten in a water or ice bath.
  • Sometimes clear labels can be hard to apply based upon the equipment you are using.

Pros of a Foil Wine Label

  • Foil labels are associated with distinction and class.
  • Foil represents status. Gold -Top, Silver -Second, etc.
  • Foil comes in many different colors, allowing for good artwork flexibility.

Cons of a Foil Wine Label

  • Foil is a premium and thus costs are a premium.
  • Foil, when used as text, can sometimes be hard to read based upon the lighting available.
  • Foil can sometimes have a hard time sticking to different label stocks and can appear “fragmented”.

Clear or Foil – Either Way Custom Wine Labels are the Right Choice

Custom wine labels provide the ability to create any design for the product rather than being limited with a pre-printed paper options. In the wine market, a general paper design does not measure up to the classy look you get with a foil or clear label. By creating a unique look, your product will become a distinguishable brand on each store shelf. Plus, custom designs provide increased flexibility, allowing you to create your own image, story, and tradition.

At Flexo-Graphics, our knowledgeable team will help you choose the right materials and processes to gain appealing, durable, custom wine labels. Choose a custom label with high-quality materials to stand out from the competition and set your brand apart. Our team will help you in the journey to finding the perfect wine labeling solution! Call us today, or fill out our contact form here.

Roll Out The Spirit Of The Season

For the second year in a row, the team members of Flexo-Graphics are excited to announce that Children’s Hospital will be the recipient of a Holiday Gift. This year the donation went over the $1,500.00 mark. While the company creates rolls of labels everyday, they also believe in rolling out the spirit of the season.

“It has been a very busy year at Flexo-Graphics, and for teammates to stop and help spread some joy, that  is really amazing!” stated Michele David.

 

 

Co-packer

How to Choose the Right Co-Packer for your Company

Most great businesses are built on great relationships. Large and small business benefit equally when they select the right outsourcing divisions to improve workflow and production. One of the most critical outsourcing choices is with contract manufacturing. In the food industry, contract manufacturing is called co-packing. Co-packers have the potential to save food manufacturers precious time and money every year when they select the right one. Not every co-packer is a fit for every food manufacturer, so when choosing a co-packer your company should be diligent in not just reviewing their credentials, but finding one that has experience with your particular packaging needs. This relationship can make or break your production, so when you choose your co-packer you should interview them as if your company was looking for a new CEO. Below are just a few things to help you determine how to choose the right co-packer for your company.

Co-Packer Benefits

Before selecting a co-packer, it is best to review the benefits they can bring to your organization so your fully recognize the potential positive and negative impact of your choice. Below are a few major benefits:

  • Packaging knowledge, experience, and expertise
  • Less investment in equipment
  • Fixed costs for budgeting purposes
  • More time to focus on new products, growth, and/or production
  • Flexibility to test new products
  • An experienced partner in managing growth
  • Buying power

These a just a few of the many responsibilities or benefits that can be realized and accomplished when you work with the right co-packer. When you thoroughly understand how a co-packer can help your business and improve production, you are better equipped to make a great selection. 

Packaging Needs

As a manufacturer, you are the expert when it comes to your product. But just because you understand your product, doesn’t mean you are familiar with all the packaging options available. A good co-packer not only understands your product needs, but has the experience to know the ins and outs of making the best packaging to meet or exceed your expectations. They also have all the right materials, equipment, and staff to create the best packaging fit for your product.

Don’t Forget the Label

Finding the right co-packer is one step in your manufacturing process, but once you have the perfect production in place, don’t forget to finish it off with the perfect label! We can help – as a professional label designer, you know you are getting a quality label to meet or exceed the standards you have set for your product. To learn how we can use our special expertise to make sure you are getting the proper label, call us today at (262) 790-2740, or fill out our simple contact form and one of our label experts will get back with you quickly.