short-run-labels

Short Run Wine Labels: A Solution for Midwestern Wineries

When we think of wine grapes, we often envision sprawling European vineyards, where the delectable fruit has been grown and harvested for seemingly as long as the wheel has been in use. Less considered are some of the fine wineries that are nestled away on the other side of the Atlantic, in places like Wisconsin and Missouri. That’s right, contrary to impressions from the media, California’s Napa Valley doesn’t have a monopoly on the U.S. wine industry.

However, the climate in Napa Valley is more suitable than the Midwestern climate for growing grapes that are pressed and fermented to create one of our favorite social drinks. Here’s the problem: In the middle U.S., a high level of rainfall early in the growing season for wine grapes precipitates a condition called “shatter”, which happens when grape vines aren’t pollinated. The result is grapes that fail to mature and eventually fall from the vine.

But that isn’t all. The torrential rainfall in the early warm season also encourages the development of powdery mildew and other diseases that are as deadly to grape fruition as a forest fire is to trees. Furthermore, excessive rain in the late growing season, when wine grapes enter a phase known as “veraison”, which causes them to change color and ripen, revives the threat of disease and can cause grapes to contain more water than sugar.

If you use those grapes to make wine, you might end up drinking a concoction that tasted more like a watered down wine cooler than the silky bodied bouquet of goodness that we’ve come to associate with our favorite reds and whites. Your old Aunt Ida might like the drink because it’s easy on her digestion, but wine connoisseurs would turn up their noses.

What Can be Done to Salvage the Grapes?

There are a few ways to circumnavigate the problems Midwestern downpours cause in wine grapes. One of the conventional methods is using fungicides that are labeled and approved for wine grapes, applying the products at regular intervals. Another method is using a refractometer to monitor Brix readings, but this is done to monitor the threat of rainfall and does nothing to prevent it, though it can help vineyards that have short growing seasons.

The best solution, however, is in response to those short growing seasons. Expert wine grape growers in the Midwest have developed grapes whose maturation and hardiness are a good fit with the Midwestern climate in the warm season. The tradeoff is that the grapes are often grown and harvested in a shorter period of time than the grapes we envision weighing down vines in Tuscany. From a business standpoint, the end result is “specialty wines” that taste wonderfully different than traditional fermentations and are highly sought after.

Short Run Wine and Short Run Wine Labels

Concerning return on investment (ROI) for wineries, in the long run, developing wine grapes that thrive in the Midwest can be more cost effective than using specialized fungicides — and it’s more predictable from a production standpoint than relying on refractometers and Brix readings. Nonetheless, it comes with its own challenge: quickly bottling and labeling short run wines to move them to market while they offer the perfect body and bouquet.

Bottling usually isn’t the major obstacle. If there’s one thing wineries are efficient at, it’s packaging their product. However, wineries are rarely label specialists, and the quality of a wine label is a major determinant of customer appeal. Based on our 30 years of experience in beverage labeling, we believe the best solution for short run wine labeling is short run digital labels, which can be produced with exceptional speed, clarity, precision, and economy.

Of course, simply printing short run wine labels doesn’t make them magically appear on your winery’s bottles, but we can assist you with this task, too. In addition to helping you select the perfect label material, label size, and label adhesive for your bottles, and printing your label design with flawless accuracy, we can also introduce you to experienced label appliers and design consultants, if you require these capabilities from a third party.

Contact Us Today for a Free Wine Label Consultation

Producing wine in the Midwest is a process that requires great expertise, and so is the process of producing wine labels that are perfect for your product in every respect. We leave the winemaking to you — it’s what you do best. What we do best is create dynamic short run wine labels that help you sell what you produce. That’s why we invite you to contact us today at (262) 790-2740, or use the contact page on our website.

5 Key Features for Pharmacy Dietary Supplement Labels

If you operate a pharmacy that’s considering unveiling a line of store brand dietary supplements, the supplement labels you use for the new products could impact the health of customers.

Below, we take a look at five key features of dietary supplement labels that your label provider should include on the labels you order, excluding the obvious features of listing the supplement name on the front of the container and posting recommended dosage information on the reverse.

  1. Undesirable Side Effect Warnings

Like many prescription medications, some vitamins have undesirable side effects. For example, Vitamin C pills that are chewed can weaken tooth enamel. It’s roughly the same thing that happens when you drink a glass of lemonade that’s heavy on lemon. This side effect doesn’t put lives at risk, so it’s crucial — meaning it should be considered — but not critical.

  1. Critical Side Effect Warnings

Let’s say that one of your new store brand supplements is St. John’s Wort — an over the counter (OTC) herb that’s reputed to have positive effects on clinical depression. However, if you stack the herb on top of an antidepressant you’re already taking, you could experience a life threatening condition called serotonin syndrome. This deserves a critical side effect warning.

  1. Overdose Warnings

Many people think you can’t overdose on dietary supplements because they’re sold OTC and don’t require a physician’s permission. However, taking too much of a vitamin can indeed cause serious health problems. For example, taking too much vitamin D can cause permanent damage to your kidneys and heart. With many vitamins, you can have too much of a good thing.

  1. Disclaimers About Usage

Just because a supplement is anecdotally known to be a good remedy for a health ailment doesn’t mean it should be considered on par with prescription medications. In fact, according to Food and Drug Administration (FDA) rules and regulations, it’s illegal to promote dietary supplements in this manner.

For example, while it helps people relax, valerian root extract should ideally have a disclaimer that indicates it’s not intended to replace medical therapy for sleep disorders.

  1. Pregnancy Warnings

There are lots of supplements pregnant women should avoid taking that would be fine for them to take otherwise. For example, blue cohosh and pennyroyal are considered toxic during pregnancy, while andrographis, boldo, essential oils, feverfew, juniper, licorice, nettle, red clover, rosemary, shepherd’s purse, and yarrow are considered dangerous and should be taken with extreme caution. Listing pregnancy warnings helps parents care for unborn children.

About Our Company

Since 1983, Flexo-Graphics has provided best-in-class print and graphics solutions to companies in the industrial, consumer, food and beverage, automotive, and appliance sectors. We can produce designs on your behalf or take an image that you designed and apply it to the package. We serve small businesses, large corporations, and everything in-between.

To inquire about our dietary supplement labels or other products, call us today at (262) 790-2740, or fill out the contact form on our website. We look forward to supplying best-in-class supplement labels!

How Digital Labels Created New Markets For Niche Company

gildersTimeLineProblem:
In summer of 2015, a consumer products company was looking for new packaging ideas for their product. There were two driving reasons. First, their largest retail clients were pushing them for new packaging, and secondly, visual differentiation was a priority for their many skus . They had an original product for the craft market, which came packaged in small aluminum tins with various colored formulas inside the tins.  The 30 sku’s were packaged with a common gold label on the top, with a black ink imprint designating the color of the product inside.

Solution: Utilizing Flexo-Graphic’s digital center, the consumer product company and Flexo-Graphics color matched the 30 product formulas to create labels matching the color of product formula inside the tin. Together they worked through forecasted sales to create production printing runs to maximize the digital web, yet reduce potential overruns and obsolescence.  This meant printing what they needed, when they needed it.

Results: The business owner was able to give consumers a packaged product that featured the color formula that was inside the tin without creating high setup costs, or requiring long runs to hit cost of goods marks. The owner expressed, “What your new technology investment did for my company is break the traditional 40-50,000 minimum per label to 40-50,000 total run regardless of color change that made it economically feasible to grow our business to a new level sooner. Basically we don’t have overhead on over stocked items to get the best price, which in the long run cost you more money and ties up capital for products or services you need to grow now. We are now able to push into new markets that were not able to reach until you had a solution for us.”

Action:
Are you looking for short run labels, that need to match specific color profile? Maybe we can help? Contact Flexo-Graphics at 262-790-2740 to ask more. You can also learn more information on private line or digital labels here.

 

hemp oil

Hemp Packaging and Product Label Considerations

Hemp products have been around for a long time. It has routinely been used in a variety of consumer products including rope, textiles, clothing, shoes, food, paper, & more. Only recently has its value as a food product and supplement been realized. With the emergence of hemp in the health food/medicinal industry many new manufacturers may not be familiar with all the packaging options available. Below we look at a few important considerations to review when selecting a package and labeling option for hemp products.

  • Durability – Strength is by far the most critical aspect of any retail packaging. The durability of the packaging must be able to withstand environmental conditions, shipping, and the normal wear and teat that comes from handling.
  • Shelf life — The best packaging will preserve the products freshness and nutritional value, thus prolonging its shelf life.
  • Marketing & POS – Have you chosen packaging that will help drive sales? Do you have single serving options? Is it easy to label and brand? Does it provide versatile display options e.g. hanging, stacking, standing?
  • Eco-friendly — Many consumers of hemp products seek them as alternatives to traditional medicines. This type of consumer is also typically concerned with the environment. Environmentally friendly packaging can go a long way in promoting sales. It is also creating a good image for your company when you show concern for the environment.

Once you’ve determined what type of packaging will be best for your hemp product, you will want to partner with an experienced printing company to get the best possible labeling to promote your product.

Looking for Hemp Product Labels?

At Flexo-Graphics, we have been working in the nutraceutical world for decades. Our team has been helping supplement suppliers get the most from their packaging and labels. We will help you choose the right materials and processes to gain appealing, durable, hemp product label. Choose a custom label with high-quality materials to stand out from the competition and set your brand apart. Our team will help you in the journey to finding the perfect labeling solution! Call us today, or fill out our contact form here.

CBD-product-label-printing

Looking for CBD Product Label Printing Services?

Over 47 million people in the United States died in 2017 from opioid abuse. Fortunately, the hemp and marijuana industries have stepped up to offer alternatives such as cbd oils for people who suffer with chronic pain. As consumers move away from addictive opioids, the demand for cbd products is growing and predicted to reach 22 billion by the year 2022. This staggering prediction is fantastic, but it is almost scary news for CBD based product manufacturers. Now is the time for them to create business relationships that can grow with them and one often overlooked are is labeling. Now is the perfect time to be looking for CBD product label printing services with a company who can meet your current and future needs.

Currently the consumer market is wide open for CBD. Some people love oils, while others prefer edibles. The potential CBD products are only limited by manufacturers imaginations. Whether your product is going to be packaged in jars, bottles, tubes or pouches, you should work with labeling companies that have the knowledge and experience to get you the proper label for your specific application. Let’s look at some of the things you should consider when selecting the proper label for any product.

  • Environment – What environmental conditions will your product be subjected to? Think about changing temperatures and humidity levels. All of these factors will affect the way the label looks and adheres to your product..
  • Durability– How long do you need the label to last? Do you know the shelf life of your product? If so, do you know what type of substrate and printing will endure for that time frame?
  • Design – Color, font, size, shape, print – all of these things really matter when it comes to design. Do you have an expert to walk you through what consumers respond to? Do you know how to determine what matte will give you the finished look intended?

There are so many steps that go into creating the best design possible for your product. me to find a good label manufacturer to walk you through the whole process.

Looking for CBD Product Label Printing Services?

We can help! We offer a variety of label solutions for different label applications and provide a great selection of product labels, among other benefits. To learn how we can use our special expertise to create precisely the type of labels you need, please call us today at (262) 790-2740, or fill out our contact form.