short-run-flexible-packaging

Bulk Printing Services are the Perfect Solution for Routine Orders

Bulk printing services are designed to meet the needs of companies or organizations requiring consistent large batches with the same designs. Common uses are for large, routine prints where changes rarely occur such as labels. This is not an ideal choice for small counts where the design changes frequently.

Bulk printing services are cost-effective and offer a faster turnaround time than alternative options. Additionally, they deliver easy application whether using inkjet, laser, or another method. This option is often used for the following:

  • Posters
  • Magazines
  • Brochures
  • Newsletters
  • Labels

These services are frequently used for marketing materials and communication purposes for large companies; however, they are highly beneficial in other scenarios as well.

When is Bulk Printing an Option?

Bulk printing services offer additional convenience in instances where design changes rarely occur, and needs remain consistent. The choice lowers print expenses and reduces shipping costs for any business. Buying in bulk also decreases the amount of generated waste, which is great for the environment! It is not the best choices in the following scenarios:

  • Short Print Runs
  • Limited Edition Prints
  • Frequent Design Changes
  • Changing Count Needs
  • Limited Storage Space Available

Buying in bulk means that you will need to be able to store the prints in a location where they will not be damaged until use. Additionally, it limits marketing or design changes. The current print will need to be used or discarded to initiate these types of changes. Finally, it is not cost effective unless a large quantity is needed.

When considering bulk printing services, it is best to first evaluate your specific needs. If the count is small or your marketing campaign changes often, then this is not the best option. However, if you have a storage location and the item will not go bad, then bulk printing services are more viable. If you are still on the fence about this decision, our team at Flexo-Graphics is here to help. Give us a call today and we will be glad to discuss this printing option in further detail with you!

single-serve-packaging

Single Serve Packaging – Keep the Focus on Consumer Lifestyles and Needs

Whether its buying refills for a coffee maker or protein pouches to get through a busy day, consumers love the convenience offered by single serve packaging. This market has exploded due to a number of factors ranging from service and hospitality needs to the desires of individual consumers. Single serve packaging provides just the right amount for one person without a hefty list of instructions or the need to find a place to put the leftovers!

If your business offers one serve products in the food, healthcare, personal hygiene, or another industry, then this type of packaging is an imperative part of your marketing campaign. The wrong materials or design could make your product difficult to use or less appealing. Consumers like the value offered by this choice because they are not making more than is needed. It is a practical, convenient choice for a variety of products as well.

What Makes Single Serve Packaging a Success?

Single serve packaging has become a lifestyle for individuals and service businesses use these same products to cater to their own customers. Whether you sell coffee to a hotel chain or a single dose of ibuprofen, this choice offers the benefits individuals seek to match their lifestyle needs. Here are a few ways single serve packaging is used to market to consumers:

  • Portion Control – With the number of individuals trying to jump on the health bandwagon, this trend has exploded as a way to maintain health and better manage what is consumed.
  • Easy Transport – Smaller packing means the item is easier to carry and can easily be stored in a purse, locker, or other restricted space.
  • Meet Regulations – For some industries, single serve packaging is used to meet strict guidelines such as when flying. When products fall within these guidelines, your business is immediately ahead of the competition.
  • Easy to Open – Customers do not have to struggle to access or open the product. This is especially important in the healthcare industry where packages must have several qualities such as tamper-evidence and easy use.

If your company offers single serve products, then the type of packaging and design will play a pivotal role in overall success. Flexo-Graphics can help by providing the perfect labels and packaging solutions to your business. Contact us today to learn more!